Case Studies
Real results from real engagements—systems, revenue, and adoption.
400% Revenue Growth Through Systems Optimization
Challenge
The client had tried 3 tech VAs without success. Their systems were fragmented, launches were chaotic, and revenue was inconsistent.
Approach
- • Migrated and optimized platforms (Kajabi, ThriveCart, ActiveCampaign, GoHighLevel)
- • Built systematic launch processes
- • Introduced evergreen revenue systems
- • Led audience segmentation strategies
Results
- • 200% revenue growth in year 1
- • Additional 200% growth in year 2 (400% total)
- • Introduced 2 new products to value ladder
- • Systematized quarterly launches
"I had tried 3 tech VAs before Alvern without success. She understands both the strategy and the technical execution."
$400K/Year Marketing Strategy for B2B Education Company
Challenge
The client needed a comprehensive marketing strategy to scale from inconsistent revenue to predictable growth. The team lacked digital marketing expertise and needed both strategy and implementation oversight.
Approach
- • Conducted full digital marketing audit
- • Developed annual strategy targeting $400K additional revenue
- • Created templates for copy, social media, funnels, and YouTube
- • Hired and trained additional resources
- • Oversaw implementation across channels
Results
- • Comprehensive marketing strategy delivered
- • Team upskilled on digital marketing best practices
- • Systems and templates for sustainable execution
- • Strategic audience segmentation implemented
"Alvern provided incredible guidance on bringing all the pieces together with recommendations for the best approaches."
Fractional Marketing Leadership for Service Business
Challenge
The agency needed strategic marketing support combined with technical execution across Meta ads, digital marketing tech, and process automation.
Approach
- • Provided ongoing strategic direction
- • Managed Meta ads and digital marketing tech
- • Implemented process automation systems
- • Supported client delivery and execution
Results
- • 18+ month ongoing engagement
- • Strong client outcomes across multiple accounts
- • Process automation reducing manual work
"Alvern combines strong strategic thinking with solid technical skills, particularly across Meta ads, digital marketing tech and process automation. She's thoughtful, invested in our clients' success, and takes real ownership of her work."
Looking for AI-specific case studies?
I'm currently building this portfolio as I work with B2B companies on AI enablement. The case studies above demonstrate my approach to systems, adoption, and revenue optimization—the same methodology I apply to AI workflows.
If you'd like to discuss how this applies to your AI adoption challenges, let's talk.
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